Online Optimisers · Jackie / Global Edge Staffing
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OO · Confidential
Chat Commerce · AI Sales Agent · Live Demo

11pm. Burst pipe.
Agent answers. Job booked.
Owner still asleep.

This is the AI layer Jackie deploys to his clients as his own product. A sales agent that handles emergency intake, qualifies the job, books the appointment, and confirms via SMS - without the owner or their VA being awake.

EA
Edge AI · Sales Agent
Active · 11:04 PM
Edge AI Agent
Hi, thanks for reaching out to Mike's Plumbing. I'm the after-hours assistant. How can I help you tonight?
11:04 PM
Customer
Hey - I've got water coming through my ceiling. I think a pipe burst upstairs. It's bad.
11:05 PM
That sounds urgent - let's get this sorted right away. Is the water still actively flowing, or have you been able to turn off the main shutoff valve?
11:05 PM
Still flowing. I can't find the shutoff. There's water dripping from the light fixture now.
11:06 PM
OK - this is an emergency call. Mike's team handles exactly this. Can I get your address so I can confirm we cover your area tonight?
11:06 PM
4821 Ridgeview Drive, Scottsdale AZ 85251
11:07 PM
Perfect - that's within our service zone. What's your name and a good callback number?
11:07 PM
Sarah Hendricks. 602-555-0147
11:08 PM
Got it Sarah. Emergency dispatch window tonight is 11pm-2am. I'm booking you for the first available slot - arrival in 60-90 minutes. I'll send a confirmation SMS with the plumber's name and an estimated arrival time. Does that work?
11:08 PM
Yes please, thank you so much
11:08 PM
Booking confirmed · Calendar updated
Done. You're booked for tonight. SMS confirmation sent to 602-555-0147. While you wait: if you can, place towels around the affected area and avoid the room with the light fixture (water near electrical = safety risk). Mike's team will call 15 minutes before arrival.
11:09 PM
Owner notified via SMS · Job logged in GHL
Owner alert sent: Emergency job - Sarah Hendricks - 4821 Ridgeview Dr, Scottsdale - burst pipe, ceiling damage, water near electrical. Arrival window 12-12:30am. Call Sarah on 602-555-0147 before heading out.
11:09 PM
Type a message...
What just happened

7 steps. 5 minutes. Job secured.

Sarah called at 11pm. Without this agent, her call hits voicemail. She calls the next plumber on Google. That job - typically $400-800 for an emergency callout - is gone before sunrise.

1

Immediate response (0 seconds)

SMS or webchat answered instantly. No voicemail. No hold music. Customer knows someone is there.

2

Emergency triage

Agent identifies emergency vs routine. Different response logic. Emergency jobs get priority booking immediately.

3

Location + coverage check

Address captured. Service area confirmed. Agent does not book jobs outside the owner's radius.

4

Calendar booking

Job slotted into owner's existing calendar tool (Google Cal, GHL, Jobber). No double-booking. Arrival window confirmed to customer.

5

SMS confirmation to customer

Automated SMS with plumber name + arrival window. Customer is calm. They know what is happening and when.

6

Owner alert

SMS to the owner with job summary: customer name, address, problem, contact number. Owner wakes to a booked job, not a missed call.

7

Job logged in GHL

Contact created in Go High Level with full conversation transcript. Ready for follow-up, invoicing, and review request after job completes.

Why This Matters for Jackie's Clients
2am
When most emergency jobs get lost - the agent answers anyway
60s
Response time. The competitor on page 2 of Google is still on voicemail.
$600
Typical emergency plumbing callout value. Captured before sunrise.
0h
Owner time required for the intake, qualification, and booking shown above
Clear boundaries

What the agent handles vs what the human handles

The agent is not a replacement for Jackie's VA - it is the layer that runs overnight and on weekends so the VA can focus on complex, relationship-level work during business hours.

Agent handles
  • ✓24/7 missed-call SMS response (any hour, any day)
  • ✓Lead qualification (emergency vs scheduled, service area, job type)
  • ✓Customer name, phone, and address capture
  • ✓Calendar booking within owner's availability window
  • ✓SMS confirmation to customer with arrival window
  • ✓Owner alert via SMS with full job summary
  • ✓GHL contact creation with conversation transcript
  • ✓Post-job review request (4-5 stars to Google, 1-3 stars flagged to VA)
  • ✓Invoice follow-up nudge if payment pending at Day 3
  • ✓FAQ responses ("do you work in my area?", "what are your hours?", "what does it cost?")
Human handles
  • -Price negotiation or custom quote discussions
  • -Complaint resolution or refund conversations
  • -Any situation where the customer is distressed and needs empathy, not information
  • -Complex multi-trade jobs requiring an on-site assessment before quoting
  • -Upselling existing customers on new services (the VA handles this)
  • -Relationship management with high-value recurring clients
  • -Any legal, insurance, or permit-related conversations
  • -Commercial contract negotiations
The White-Label Layer

How this becomes Jackie's product to sell

The Positioning Shift

Jackie currently sells: "I'll find you a great VA and set up your systems."


With the AI Sales Desk, Jackie sells: "I'll find you a great VA AND deploy an AI workforce that runs overnight, captures every lead, books every job, and gives you a weekly report. One package. One point of contact. Me."


The agent does not replace the VA. It makes the VA more effective. The VA handles the complex, relationship-level work during business hours. The agent handles the overnight intake so no lead is ever missed. That is the trade-up story for Jackie's 27 existing clients - and the BNI pitch Eric delivers once 3 pilots have documented results.

The Flywheel

From one installed agent to a full BNI pipeline

1
Agent installed at Jackie's client (a plumber). 48h after Jackie's onboarding call. OO deploys. Jackie introduces it to his client.
2
Client captures 3 jobs in the first week that would have been missed calls. They tell their plumber buddy at the next job site.
3
"Jackie set this up for us - you should talk to him." Eric gets a warm referral intro. That's a booked call before Eric has even mentioned it at BNI.
4
Eric's 60-second BNI slot: "Global Edge Staffing now offers an AI Sales Desk for local businesses. Here's what it did for one of our clients last month." The result story is in hand because OO prepared it at Day 25.
5
BNI generates 3 new prospect conversations in the next 60 days. Each installed agent is another story. Each story shortens the next sales cycle. The flywheel is self-compounding.
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